Infection Control Essay

This is a reflective assignment that will reflect upon a scenario that took place during the clinical placement of a student nurse in theatres. The assignment will focus on MRSA protocols in theatres, why it is important and how the use of reflection assists in the continuous professional development of a student nurse. Throughout the assignment the author will use the Rolfe reflective framework (2001, cited in Jasper, 2003) to explore what happened through out the scenario using the three stages of what, so what and now what. Reflection is a useful tool which health care professionals use to improve their skills and advance their future practice by revisiting scenarios that occurred and exploring why something happened, whether it could be improved in any way or to recognize good practice (Jasper & Rosser, 2013); In accordance to The Code (NMC, 2008) which dictates that all patient information should be kept confidential, and the Data protection Act (1998) which also governs that patient information should be kept secure and released to only those necessary or to who the patient shares it with; All patient details will be kept private and the patient is referred to only as the patient. During a surgical procedure in theatre the MRSA protocol was being followed. However during the procedure a Doctor left the theatre and then tried to re enter the preparation room, the â€Å"clean† circulating nurse did not allow this and informed the doctor to change scrubs and wash their shoes straight away. A full description of the scenario is attached as Appendix 1. The nurse was trying to minimize risk of cross infection as clothing and footwear could be contaminated by surfaces (Kumar, Saunders & Watson, 2000). The student nurse needs to have a good understanding of MRSA, protocols and research and evidence based approaches to deliver safe and appropriate care whilst minimizing risk of cross infection. Methicillin-resistant Staphylococcus aureus (MRSA) is a bacterium that is resistant to a number of antibiotics that treat infection including methicillin. There are different strains of Staphylococcus aureus making it harder or easier to treat. MRSA can live in the nostrils or on skin and is  easily transferred from person to person or surface by contact, it can also be dispersed by skin particles through the air (McNeil, Mody & Bradley, 2002), contaminating beds and surfaces (Kumar, Saunders & Watson, 2000 ) and can remain active for longer than 6 months (Wagenvoort, Sluijsmans & Penders, 2000).This is why hand hygiene and environmental cleanliness is so important (Crowcroft, 1996). The bacterium can enter the bloodstream through small cuts or a wound; Depending on individuals’ immune system people can fight off lower strains of MRSA with minimal infection symptoms such as pain, temperature, dizziness etc. However people with lowered immune systems i.e. people in hospital w ith existing health complaints or infections can be harder to treat (Dougherty &Lister, 2004). MRSA is a virulent pathogen and when it doesn’t respond to treatment can cause sepsis, urinary tract infections, endocarditis, pneumonia, septic arthritis, osteomyelitis and can even result in death (Weigeit, 2007). During theatre procedures the same source isolation nursing that is used on the wards is used in theatres nursing that is used on the wards (NHS, 2012). St George’s Hospital (NHS St Georges Trust, 2012) theatre policy outlines during theatre and recovery staff numbers should be kept to a minimum, all unnecessary equipment should be removed from theatre, staff should wear protective clothing and a plastic gown, after the procedure all equipment and surfaces should be cleaned and patients should be nursed using source isolation practices. (Dougherty & Lister, 2004) Source isolation aims to keep the source of infection from spreading anywhere by means of hand washing, washing, protective clothing and incineration of all disposable waste in a controlled manor. The National Institute for clinical excellence also highlighted the importance of source isolation regarding MRSA discussing its negative impacts on health ranging from discomfort to serious disability or death. (NICE, 2011) in 2009/10 the NHS dealt with almost 1900 bloodstream infections, each infection cost the NHS around  £7000. The aim in following guidelines is to protect patients, protect staff and to protect the environment for the next patient who will enter the theatre having an operation (Dougherty & Lister, 2004). Thanks to evidence based clinical practice and improved hand hygiene MRSA bloodstream infection rates have dropped by 41% in the NHS across England  since 2009 and a further 29% in 2012/2013 (Department of Health, 2012) From this event the student was able to reflect on research and evidence based approaches specifically in regards to MRSA and gain a more in-depth understanding of MRSA. Reading about bacterium and paths of transmission helped the student nurse have a better understanding of infection control measures and their importance.

Interpersonal Relationship and Friendship

Friendship is a single soul dwelling in two bodies. We're born alone, we live alone and we die alone. Only through our love and friendship can we create the illusion for the moment that we're not alone. It is a very mysterious relationship that God create for human and it is one of the most important components in human life. It is as easy as ABC when it comes to find and make friends. Yet, it is not easy to manage a high-quality friendship.According to Oxford Advanced Learner’s Dictionary, friendship is a relationship between friends; the feeling or relationship that friends have; the state of being friends. However, an insincere and evil friend is more to be feared than a wild beast; a wild beast may wound your body, but an evil friend will wound your mind. Here, I totally disagree with the statement that friendship is the most valuable thing in life as there are certainly more significant and priceless thing than friendship.In this essay, I will summarize how life itself is more valuable than friendship and expound why health, family and individual’s principle in life are at the upper rank. First and foremost, healthy is considered first before one enjoys the beauty of friendship as health is the most basic yet major asset that will make our life complete. Try to imagine that you are a disabled person, who is blind, deaf, or even dumb and obviously lack of a healthy body, the quality of your life is totally reduced.Even the power and strength of the friendship cannot bring back and make us healthy anymore. This may lead to the failure in create a colourful and splendid life. Without good health is exactly a stumbling block in life, without it you cannot do anything. Though friends show their love in times of trouble not in happiness, health is still the most important asset in our lives. Secondly, we are no one without our family as indeed blood is thicker than water. Family is one of the nature’s masterpieces.Andre Maurois quoted  "without family, man, alone in the world, tremble with the cold† shown that family is not the important thing in the world but it’s everything. To us, family mean putting your arms around each other and being there. Furthermore, it is the source of strength and also the reason of weaknesses. Thereby, family is always before than friendship. Friends will not be there for you forever but family is forever. In addition, some cases of betrayed among friendship made this society lack of confidence to operate a sincere friendship.Last but not least, an individual’s principle of life is far more valuable than friendship in life. The principle of life may due to the individual’s religion, ethics, and believe as this may guide them to live their life in a proper and right way. For instance, a person persist to do good since the principle guide them to do so then nobody could taint and breakthrough it. Thereupon, this may avoid the individual to commit with undesira ble deeds like smoking, abusing, murdering, raping, stealing, and others. Hence, life principle is a needs to an individual before create a friendship.In a nutshell, friendship is something you cannot learn in class and carry you to where money would not go. It is the sunshine and rainbow to make our life colourful but without good healthy, a loving family and strong principle, life is meaningless hollow. In short, I am still opposing that friendship is the most valuable things in life. Government can organise awareness campaign and parent should encourage and guide their children to learn about prioritise in life as they are the future pillars of the society.

Barn Burning Essay -- Literary Analysis, William Faulkner

The conflictions of the Snopes family in this story are of anger, fear, and despair. Abner Snopes, the father, is an angry man. He believes that he is always right, he is abusive, and is always being short-changed by life. Even though his wife is impartial to his actions, she looks at him with an â€Å"anxious face at his shoulder,† which describes how weary she is when in the presence of her husband (Faulkner 1961). Sarty’s whole family lives under a blanket of fear and anxiety due to his father’s insecurities, and resentment for people who belittle him. Sarty’s older brother is easily impressed, and follows their father’s manipulative ways of dysfunction: the brother said â€Å"Better tie him to the bedpost† (Faulkner 1965). Abner uses manipulations and violence to keep them in a sense of hopelessness and fear, never feeling safe. Sarty is too immature to put his young thoughts into words, thinking â€Å"They are safe from him. People wh ose lives are a part of this peace and dignity are beyond pain’s rifle. He cries out for his dead father as a young child would, but makes an adult decision to run away from everything and his family. Sarty ran into the woods for safety. He never knew how long he kept running away from the despair and fear of the choices that he and his father made that day. Little did Sarty recognize that running through that door at the de Spain mansion led to freedom for himself and his family: â€Å"Perhaps, it will take a Sarty Snopes to enter through another front door and, though promptly sent away, learn that he has the capacity and the willingness to make moral decisions that will lead him, not to death, but to life† (Samway 103). Sarty, knowing he would never feel the terror and despair of his father actions again, he chose to grieve, and made an adult decision to move forward to a new beginning in life with his integrity intact.

Skills Management Assignment Example | Topics and Well Written Essays - 3000 words

Skills Management - Assignment Example Proper managerial skills are also characterized by placing the organization at a competitive advantage at ensuring they enjoy and dominate the market shares. From the above facts, it is essential for any organization to have its top leadership acquire managerial skills which can allow them intact easily with the rest of the stakeholders and look for better ways of managing their resources. This will ensure they keep up to date all the necessary information needed at ensuring they maximize on the potential of their organization. Similarly, putting proper managerial skills will help in individual developments and ensure they effectively perform all the assigned function. This paper will outline time and workflow management skills as the nominated skill towards understanding how organizations operate. Similarly, the paper will summarize some related guidelines towards the development of time and workflow skills by individuals. Outline of the issues Time and workflow has been one of the skills most organizational managers lacks in the course of performing their daily duties. There are a lot of significances in relation to time and workflow skills which managers need to adopt at ensuring they meet their needs as well as the set goals. Time has become one of the fundamental resources as it is limited and irreplaceable. Most of the effective managers are ware of the limiting factors related to time and workflow (Drucker, 2001: 225-240). The scarcity in time influences the output hence is an important factor towards realizing the success. Most managers have not been able to use their time well in accomplishing the desired goals as research illustrates that only a small percentage of managers use their time towards achieving purposefully. Similarly, the cost of misused time among the leaders has been high which indicates the degree in which they lack the essential skills towards managing time (Mankins, 2004: 58-64). The misuse ins in relation to increased frustration th ey undergo, distorted strategic decisions, misused products and developments opportunities as well as poor and long term investments. In as much as organizations wants to establish time management skills, they should look at the fundamental factors needed at ensuring they put proper management skills and adopt effective means of doing things. This may call for adopting common time management matrix which will ensure every beet of their time is utilized in the benefit of the organization. Managers should stay by setting priorities in terms of important matters first. The important issues the managers may consider can be decided into urgent and the ones not urgent (Loehr & Schwatz, 2005). Working of the important urgent matters may pertain to crisis, any pressing problem and close deadlines of the organization projects. Working on these important activities within the stipulated time will help in conserving and managing time for other things. Similarly, there are important things that the organization and managers should do which don’t call for urgent measures in efforts to save time. This may include activities in relation to planning and recreation, looking for new

THE GREATER MIDDLE EAST Essay Example | Topics and Well Written Essays - 500 words - 4

THE GREATER MIDDLE EAST - Essay Example th Zionist congress in Jerusalem in 1968.† It also plays a role in transforming Israel into a western state during World War I and II (Goldschmidt & Davidson, 2013). Gartner (1996) argues that, the ideology of Jews returning to their homeland is evident from biblical precedents where Moses leads the exodus of Israelite from Egypt to their promised homeland. In addition, the immigration of Israelite comes again in 641 BCE when Babylonians conquer Judea. However, in 1897 Theodor Herzl establishes the Zionist movement with the aim of creating a Jewish state. This state provides an opportunity for Jews to escape from anti-Semitism and join the family of nations. The world Zionist organizations are established and together with Birnbaum, there is establishment of Zionist congress to increase the effect of Zionism. Gottheil (1899) argues that, the 28th Zionist Congress of 1968 in Jerusalem adopts 5 principles as aims of the contemporary Zionism. These principles include: protecting the Jewish rights everywhere; returning the Jewish people into historic homeland; preserving the Jewish identity through fostering Hebrew, Jewish and Zionist education; strengthening the state of Israel; and centralizing and unifying the Jewish people. According to Goldschmidt & Davidson (2013), after Herzl’s death Zionism separates with Orthodox Judaism and shifts to Communism. This is as a result of cultural and language diversity which makes orthodox religious organizations opposes the Zionism. In addition, this opposition is influenced by Zionism’s secularism and the fact that Jewish rule will only be re-established in Israel by Messiah. However, after the Jewish separates with the Judaism they immigrate to Palestine to form a communism. The Jewish citizens are led by Zionist leader Jabotinsky and form a new revival for the Hebrew language. The Jewish organizations and migrants begin making vast land purchases. For instance, they purchase malarial swamps and drain them to create

Compare and contracts between USA $ Saudi Arabia Essay

Compare and contracts between USA $ Saudi Arabia - Essay Example All differences aside, The United States of American and Saudi Arabia are both a geographic location that contains people. People are no different and need the same things in order to survive. The United States of America is home to many different seasons and has many different weather issues. The weather in the United States of America is made of hot days that reach one hundred and twenty degrees and cold days that are forty degrees below zero. The rapid changes of weather create seasons. The seasons produce rain, snow, wind and drought. These weather conditions make for a soil that is rich in produce and livestock. These pleasant but sometimes harsh weather conditions are quite different then weather in Saudi Arabia. Weather in Saudi Arabia is unlike the United States. In Saudi Arabia the temperatures get above one hundred and forty degrees at times. The harsh temperatures make for an unpleasant environment (LonelyPlanet2011). Most of the area is made of sand and large sand dunes. The heat makes it hard for produce to grow and water is not as abundant as the United States. There are sand storms that are comparable to a tornado in the United States. These sand storms are deadly and powerful. Saudi Arabia has seasons like the United States but not winter conditions. While the average temperature of the United States in the winter is twenty below zero, the temperature in Saudi Arabia would typically be seventy five degrees. The weather of the United States and Saudi Arabia shows many differences. Religious views are a huge topic of discussion when comparing and contrasting the United States and Saudi Arabia. In order to discuss the two religious views it is important to explore the history of the two nations. The United States of America was originally inhabited by Native American Indians. An explorer by the name of Christopher Columbus arrived in The United States and took over. He and the rest of his European explorers had a Catholic/Christian religious backgr ound. This religious background mainstreamed Christianity into The United States. Although Christianity is popular in the United States it is not the only religion. The freedom of The United States allows for the freedom to accept any religion. Many are Christian, Muslim and even Atheist. Some accept no religion. The ability to practice any religion without fear makes the United States a desirable location for immigrants. Saudi Arabia is completely different in the sense of religion. Saudi Arabia is the birthplace to Islam (MidEastWeb2003). Saudi Arabia, before becoming captivated by the Islam religion was mainly pagan. Those who were pagan likely converted to Christianity or Judaism. After the birth and teachings of Mohammed, about ninety percent of the Saudi Arabian population converted to Islam. The Islam religion is highly looked upon in Saudi Arabia. The popularity of the Muslim religion creates a barrier and the denial of other religions like Christianity and Judaism. Religion in the United States and Saudi Arabia has been the cause of many disputes in the past. To this day and since the beginning of history there has been war because of the religious differences. Religion and cultural differences is one of the number one factors for disputes between the United States and Saudi Arabia. Many influences like geographic location and religion play a role in the differences of the two cultures. The culture of the United States is very diverse. The United States culture consist of many different cultures put together. There are

Tesco report Essay Example | Topics and Well Written Essays - 1000 words

Tesco report - Essay Example Indeed, Porter’s five forces model becomes highly relevant part of that dynamic strategic initiative which helps the companies to meet the challenges of changing times. Five force analysis In the contemporary business, the creative input and innovative approach greatly facilitates in providing the goods and services with unique differentiating elements so as to gain leverage in the industry. Tesco’s five forces analysis become crucial elements of competitive advantage and can be broadly described as: industry rivalry; bargaining power of suppliers; bargaining power of buyers; competition from substitute; and threat of entry (Porter, 1980). The industry rivalry amongst the supermarket chain is important criteria for introducing cutting edge differentiating element in the products to gain leverage. Tesco’s major rivals in the industry are Sainsbury, Morrison, Wal-Mart, Asda etc. in UK. Grant (2007) asserts that identification and analysis of changing preferences of the people is important factor for firms to maintain their market position. Tesco’s major strategic win has been its people centric policies. It continuously strives to customize its products as per the changing requirements of the people. At the same time, the various outlets have also introduced local products to cater to the local demand. Thus, Tesco has become the first food chain that has adopted global values in its operation and values. Tesco has greatly expanded its business formats and product line and provides quality and customized products at relatively low cost. It therefore, has been able to bargain with its customers. The quality and creative input within the product gives huge advantage to the suppliers and puts one in a bargaining position. The bargaining power of buyers is also reduced when there is short supply of quality goods which have great demand. In the case of Tesco, the buyers increasingly prefer them because of their quality products which are dis tinctly differentiated from their rival through variety, customization and personalized customer service. In the age of technology, the competition from substitute become highly likely and the company needs to adopt innovative approach to its marketing. Tesco has judiciously exploited technology to initiate e-commerce activities and home delivery system. It has also adapted dynamic strategies which facilitate customized products and services. It also thrives in introducing elements of surprise within the products as well within the marketing of the products and services. Interestingly the threat from new entrants is one of the most significant factors which necessitate flexibility in strategic decisions and innovation. Globalization has hugely facilitated openings for new entrants. The entry of foreign supermarket chain like Lidl of Germany in UK, has further stiffened the competition and gives more power to the customers. Thus, speed and flexibility in introducing new products beco me highly essential for the existing firms and must be incorporated within their core strategy. Tesco’s strategy is focused on the needs and requirements of the people and makes continuous efforts to update its products line with that of the changing public demands. The threat is also considerably reduced because it is able to satisfy its customers by having different types of stores like Express, Metro etc which cater to different customer segment and provide huge product line

Marketing Essay Example | Topics and Well Written Essays - 250 words - 79

Marketing - Essay Example they are done with holidays and return back home, they buy coca cola whenever they feel thirsty because they recall having a good experience in the beach house. For coca cola to attract more people they organize for parties every night and occasionally they blend the nights with pop music and great performance. Moreover, a private media company televises coca cola products in their morning program during the whole of summer (Adweek, pp.98) Alternative marketing plays a big role in the life of business if applied properly and at the right time. Firms can get advantage if they use alternative method when they make a commercial a trend, not essentially from their product. For instance Budweiser commercial players are taken to be great stars like a professional actor and athlete, as they established an image, a tendency that transformed into a culture. For a conclusion on this commercial, all of the people available shouted â€Å"what’s up† and in everyday life people do the same. Alternative advertising is the best for

Kmart Case Study Example | Topics and Well Written Essays - 750 words

Kmart - Case Study Example By bringing down its operational costs an organization can offer its products and services at lower prices. It can also earn higher profits because either the profit margins are greater or the sales volume has increased. Thus an organization which follows an overall lower cost strategy can gain an edge over its competitors. Cost leadership strategy works well for the company in the event of a price war in the industry. (Kotler, 2006) Another strategy followed by Wal-Mart was differentiation focus strategy. Underneath this strategy, Wal-Mart introduced its stores in rural and suburban areas. (Wheelen& Hunger, 2008) By utilizing differentiation focus strategy a firm differentiates its products from that of its competitors based on some attributes that allow the consumers to perceive the products as different from its competitors. A firm looks for differentiation in a particular segmented target market. Target and Kohl’s followed differentiation strategy. Target and Kohl’s applied value proposition in which these companies communicated the benefits they can deliver to the customers. Target flourished well because it provided products at low prices with high quality catering to youth in urban areas. (Wheelen& Hunger, 2008) 2. The amalgamation of both lower cost strategy and differentiation focus strategy were most effective. This can be exemplified by Wal-Mart that utilized both and became the leading story in the retail sector. The lower price of Wal-Mart creates a barrier for the new entrants as these new entrants cannot break through the cost advantage of the leader. The Wal-Marts differentiation focus allowed it to concentrate on the particular needs of a segmented market more efficiently as compared to its competitors. (Wheelen& Hunger, 2008) Lower Cost Strategy: In the presence of leaders like Wal-Mart and Target, Kmart has little alternatives in making pricing strategy to match up with these leaders.

Individual Reports on Group Presentations Essay

Individual Reports on Group Presentations - Essay Example Apart from this they presented us with the pros and cons of genetic programming. Discussion of the Topic The idea of code evolving the way human genes evolve is really very fascinating and novel but the progress made so far and the results shown by genetic programming are very narrow and limiting (William B. Langdon, 2002).the group showcased SIRI as a masterpiece of genetic programming but I consider it to be a simple algorithm which cannot be compared to evolve like the human genes. Genetic programming as of now can be considered to be only a slight variation on solution searching algorithm (Larson, 2009).The focus of Genetic programming in SIRI or even in robotics has been to converge to a solution. The application of genetic programming only to converge to a solution as quickly as possible is not the way human genes function. So either the name genetic programming needs to be changed or tweaked to make drastic progress in the field. The progress till now has been a failure. (Nave t, 2006)The group has mentioned in one of the cons of genetic programming that it uses a lot of computer power. This according to me is no more a disadvantage. The recent progress in computing means that we have more computer cycles than we have use for. So genetic programming is no more unviable due to the computing power it uses. However it will surely become unviable if it does not produces better results. The future research in robotics called as evolutionary robotics may be the way forward to further develop genetic programming. This is something that the group failed to look into in their presentation. Genetic programming where programs generate future programs is the bedrock of artificial intelligence. In order to make robots which can follow our orders or even phones which are really smart, genetic programming needs to evolve a lot. It can make human work easier and help us to reach new levels in industrialisation and development. However genetic programming also threatens t o make a lot of human resource obsolete and redundant. If programmes can regenerate, there will be little use of software engineers and programmers. However it is still a long way to go before all that happens. In its present form genetic programming have been a failure and not the promising revolution which the group wants us to believe it is. Marking and Justification Marks: Content Topic Marks Justification Research 15/20 The topic was well researched and presented in a way that a novice can understand. Relevance 7/10 Stuck to the brief but the only drawback was to discuss the failure of genetic programming till now. Topicality 6/10 Robotics and GP not linked Conclusions 8/20 No justification for conclusions given by the group. Marks: Presentation Topic Marks Justification Clarity 8/10 Speakers were loud and easily audible. Structure 5/10 When the speaker changed, there was a break in the flow of thoughts which indicated lack of practice. Materials 9/10 The slides and visual aids were of extremely good quality. Bonus Marks 2/10 Good appearance. Group H Description of the Topic The group focuses on cyber terrorism. The group started by defining cyber terrorism. Although there is no one fixed definition of cyber terrorism, the group chose to give two definitions which are given by United States armed forces and the Collins dictionary. They also tried to provide their own

Sample Chapter Essay Example for Free

Sample Chapter Essay Advertising communicates and influences people. It encourages, persuades and manipulates the viewers, readers and listeners or even groups. It drives the behavior of consumers’ tastes and desires in choosing particular product and services. Advertising happens in many different ways. But most of the products were advertised on television because of its various senses being practiced. And in that matter the audience will be able to learn and inform more easily. Advertisers use many different techniques to get people to notice there adverts. Some advertisements used the popularity of a person, for example, they tend to hire artist for endorsing products so that viewers will easily fall to grab the said product. Television advertisement has a great impact when it comes to decision making and lifestyle of the students of the University of Batangas. They really choose the product that is fit and acceptable to their taste. Sometimes patronizing and endorsing can also change their choices of product and services. Some students tend to buy the product being patronize for them to recognize the group and strengthen the sense of belongingness. These observations are based on the survey conducted to undertake the present study. Every individual is easily attracted to those colorful advertisements on TV showcasing their products, companies, etc. , trying to capture viewers and infecting their minds into buying their product and services. It gives familiarity to an individual and it provides information about the product and services they can offer with their own advertising strategies into selling to the market. People are usually led astray by these advertisements forcing them to purchase wants which are not very necessary. In this study, the researchers have focused on shampoo advertising. They use celebrities to fuel aspirations among potential users and would simply start with graphic portrayals of shiny lustrous hair with the brands catchline which is used to emphasize the look and health of hair due to the nourishing action of Pro V. The stress, as always, was on the product and the crucial â€Å"moment of confirmation†, where the visuals show damaged hair being rendered healthy and shiny through shampoo usage. Advertising that is creatively executed helps the brand to break the clutter and build strong impact in the target market. It is very obvious that the products under competition have similar function and benefits but it should still have differences which can give the consumer a satisfaction and an aid to stay and buy the product. And they have different ways how their product will communicate to the public. Selected shampoo advertisements such as Pantene, Palmolive, Sunsilk and Rejoice are the main attention of this study since these are the brands mostly aired on television. The researchers have come up with the study because they believe that shampoo advertisements should be given consideration since it really brings an intensive impact to the society. Theoretical Framework The re-conceptualizing of the audience is clearly articulated in uses and gratifications theory. This study is anchored on the uses and gratification theory of Katz, E (1959) that deals with the effect of people on the media. The theory describes mass communication, as it provides an approach that is audience-centered. It deals with how and why people adopt specific media to satisfy their needs. The theory places more focus on consumer, or audience, instead of the actual message itself by asking â€Å"what people do with media† rather than â€Å"what media does to people. † It assumes that members of the audience are not passive but take an active role in interpreting and integrating media into their own lives. The theory also holds that audience is responsible for choosing media to meet their needs. The approach suggests that people use the media to fulfill specific gratifications. This theory would then imply that the media compete against other information sources for viewers’ gratification. For example, television advertise a particular product the viewer/s consumer will have an idea about it and the tendency to buy and the quality of advertisement will excel by the means of how percent of people patronize the products. . In this theory states the benefits of one to another. Statement of the Problem This research aimed to assess the implications of selected shampoo advertisements on the buying behavior of AB students of the University of Batangas. Specifically, the research sought to answer the following questions: 1. What is the profile of the respondents in terms of following: 1. 1. age; 1. 2. course; 1. 3. year level; and 2. What are the shampoo brands bought by the respondents? 3. How often do the respondents buy the shampoo brands? 4. How often are the respondents exposed to television shampoo commercials? 5. To what extent do the shampoo advertisements affect the respondents’ buying behaviour? Significance of the Study Today, a large number teenagers and student with various group, gender, educational level are seeing advertisement on various television medium and on habits, living has a broader impact. Thus, the researcher believed that after this study the student will be able to; a. Recognize how television advertisement affects their social interaction with their group, b. Educate and gain deeper understanding of advertising consequences and effects, c. Know the relevance of advertising in shaping the society To the future researcher – the result of this study would provide them the relevant information needed in accomplishing future studies and concerns. Scope, Limitation and Delimitation of the Study This study encompasses the entire range implications of selected shampoo advertisements on the buying behavior of Female AB students of the University of Batangas, AY 2013-2014. It also focuses on identifying the profile of the respondents as regard to their age, gender, course, year level and monthly family income; the shampoo brands commonly bought by the respondents; how frequent the respondents buy shampoo; how often are the respondents exposed to television shampoo commercials; and the extent of shampoo commercials that affect the respondents’ buying behavior as consumers in terms of brand’s popularity, endorser’s influence, price of the shampoo brand, package design of the shampoo brand, message presented by the advertisement, advertisement’s creative execution and presence of values, attitudes, and lifestyles of the audience. This research study consisted of 126 respondents from AB students of the University of Batangas. It intended to evaluate and scrutinize the results of the respondents from the items raised in the researcher-made questionnaire. This study is limited to the response of the viewers on shampoo advertisements and its involvement to the respondents. On the other hand, the researchers did not incorporate the other television advertisement, but rather concentrated or focused on shampoo advertisements. It did not also include the technical aspects of advertising in its broad meaning. Definition of Terms To ensure better understanding of the study, the following terms were defined according to their textual and optional meaning; Advertisement – This pertains to something (such as a short film or a written notice) that is shown or presented to the public to help sell a product or to make an announcement. Attitude – This refers to a learned tendency to behave in a consistently favorable or unfavorable manner with respect to a given object, idea, person, or situation. Buying behavior – (also known as consumer behavior) is the process involved when individuals or groups select, purchase, use, or dispose of products or services, ideas, or experiences to satisfy needs and wants. Brand – This refers to the name, term, design, symbol, or any other feature that identifies one sellers product distinct from those of other sellers. Consumers – This is a person or group of people, such as a household, who are the final users of products or services. The consumers use is final in the sense that the product is usually not improved by the use Creative execution – This refers to the manner in which an advertising appeal is carried out or presented. A particular advertising appeal can be executed in a variety of ways and a particular means of execution can be applied to a variety of advertising appeals. Endorser – This is a person who may or may not be users of a particular product or service that may lend their names to advertisements for such products or services for a fee. Lifestyles – This pertains to the non-demographic characteristics of people when describing their behavior, such as recreational habits. Value – These are shared beliefs among group members as to what behaviors are desirable and non-desirable. Television – TV, the abbreviation for television is a telecommunication device used to transmit moving visual media. It became popular in the mid-twentieth century as a medium for entertainment. â€Å"TV† may also refer to the physical device. Televisions are used to view various subscription based programming, movies (via an additional media player), and recent models can also be used as computer monitors. Television advertisement – This refers to the use of commercial advertisements as a means of promoting a companys products or services through the television. It can be done on cable TV, national TV or the local stations. The concept behind it is to bring advertising commercials, production and campaigns to TV viewers in between their favourite programs as this is set to get their attention. Successful TV advertising is witty, thoughtful short and straight to the point.

Cmi Case Study Essay Example for Free

Cmi Case Study Essay First of all, the company should apply a patent for this new cushion pad. Since it is not a very advanced technology, if it goes public without having a patent, competitors must copy this technology. Therefore, the company should get the patent as soon as possible to ensure that it will be the only supplier of this technology and hence make the maximum profit. After that, to price this product, the company should apply the concept of perceived value to customers and make sure customers perceive the value. A set of statistics taken from the Colerick Test: Basic Calculation The price of an 11.5 inch asbestos pad is $3. During the Colerick Test, Colerick cost is $50*20=$1000, since 6 sets of new pad are used. $1000/6 = $166.67 can be assumed for the cost of each set of new pad. The job required 300 55-foot piles driven 50 feet into the ground. Albestos pads took 20 minutes to do so and 20*20 = 400 extra minutes for change. Meanwhile, the new pads only took 15 minutes and 4 minutes for change. Therefore, (420-19)/60 = 6.68 hours were saved. Since the cost per hour is $100, Colerick could at least save $668/6 = $111.33 per set of new cushion. Therefore, according to the statistics from the Colerick case, the new cushion should price at least for $166.67+$111.33 = $278. The above calculation has omitted the value of time and efficiency. If those factors are also taken into account, the price can even be higher. Moreover, the company should take the option to purchase the $50,000 permanent tooling. It is because much cost can be reduced. Take the 11.5 inch pad as example, $78.94 can be reduced from the cost per unit. It is estimated that the company can get back $50000 within a short period of time. Conclusion CMI’s pads definitely will be the market leader in the industry as it is innovative with high efficiency. Getting patent for this pad will ensure the growth profitability of CMI. In this case, perceived value pricing is used as the pad has more to offer than conventional asbestos.

The cruise tourism

The cruise tourism INTRODUCTION Although cruise tourism started in the early 1920s, it became more popular in the last half of the 20th century especially for the middle-aged, affluent demographic mainly in North America. It was a way for them to revel in the sun during winter months while avoiding the crowded tourist spots. The industry has since seen tremendous change in fortunes and is now actually the fastest growing sector within the tourism industry with an annual growth rate averaging 8% since 1980 (Robertsen, 2010). The most popular destinations are as follows with the Caribbean taking the lions share at 50%, the Mediterranean 15%, Alaska 8%, the trans-Panama Canal has 6% of the traffic while west Mexico and northern Europe account for 5% and 4%. The South Pacific sees around 2% of the total cruise tourists. Around 80% of all cruise tourists come from North America although that figure is expected to decline as other markets catch up in the coming years. With estimated global revenue of 27 billion US dollar s and carrying approximately 18 million passengers around the globe, the cruise tourism industry is a major income earner for any economy. CRUISE TOURISM IN CHINA Although China currently sees around 10,000 cruise tourists in its ports in a year, the Chinese government is trying to institute measures to see this number go up to 600,000 passengers by the end of 2010 (Zhao, 2010). Some of the major hurdles that are seen as hampering the Chinese market include strenuous customs procedures, cabotage restrictions (a foreign flag ship is not allowed to call on more than a single Chinese port on one itinerary) and restrictions on Chinese cruise companies (Chinese companies cannot currently curry out cruise operations). Several events have helped to market China in the globe as well as increase the tourist numbers. One of them is the 2008 Beijing Olympics. The world financial crisis has also turned the worlds attention to China due to its improved infrastructure. This has benefited both outbound and inbound business numbers. Chinas growing economy and large middle class population is also seen as a target for large cruise ship companies and many of th em are already beginning to make China a key destination. In 2009 the Costa and Royal Caribbean International Cruises made bold moves by making Shanghai their home ports, increasing the travel options for Chinese cruise tourists. In fact the Cruise Industry News online magazine reports that Hong Kong, Macao and Taiwan all reported double digit growth in the first months of 2010. CRUISE TOURISM IN EUROPE Cruise tourism in Europe in more developed than it is in China mainly because of its established ports and the distribution of income in European economies. G.P Wild report that about 2.5 million European nationals embarked on cruises from European ports (from a total of 2.8 million passengers) in 2005 while 13.1 million passengers visited European ports. They generated about 8.3 billion Euros in revenue, not counting the tremendous effect that the cruise industry has on other industries like ship building, restaurants, hotels and catering, sales and marketing, among others (2007). The cruising industry in Europe has been growing steadily over the years preceding the financial crisis leading to the dropping global share of the cruising traffic held by North America. This is because of the huge potential for cruise tourism in Europe. 3% of the North American population is cruising while it is 1% in Europe. This means that Europe has a greater potential for growth. Also, the new EU cit izens from Eastern Europe are pushing up the demand as their lifestyles continue to change with their changing economic conditions. While cruising was formally the preserve of the middle aged, new products have been introduced that attract children, young adults and even the elderly (Cartwright Baird, 1999). Ultimately, Europe offers the greatest growth potential in the cruise tourism industry. It offers the unique advantage that a large chunk of its population lives relatively near to the sea and so cruise liners see Europe as offering the biggest potential for growth. PERCEPTIONS OF EUROPEAN PASSENGERS In as much as there are many motives for taking a cruise, many traditional European passengers take cruises for reasons that can be summarized as the uniqueness of cruises. The perception of a cruise is that it gives them the opportunity to sample various locations in just one trip. Additionally, there is the common perception that one gets pampered on a cruise, treatment that they would not get anywhere else. Since the vast majority of Europeans have never taken a cruise, it is seen as something new and exciting. There are other opinions on cruising like; one can easily make friends on a cruise, one can shop for a variety of items, it is an opportunity to learn and it is the in thing in tourism right now (Mancini, 2004). Although the opinion of cruise tourism among Europeans is good, there is a problem with its uptake because of some perceptions. Some people view cruising as an activity for the rich. The growth of the industry in China has also been influenced by Chinese consumer behavior. Mr. Qian Yongchan, chairman of China Communications and Transportation Association, summarized the behavior of the Chinese like this: the young and middle aged seek a higher quality of living while large corporations will choose cruise tourism as a means of encouraging their employees or to develop relationships with their clients (2009). The rest of the Chinese population, it seems, is disinterested in this form of tourism. PERCEPTIONS AND BEHAVIOR OF CHINESE TOURISTS CONSUMER PERSEPTIONS Chinas sustained per capita GDP growth which now stands at 3,268 USD has led to the growth of an economically strong, young, middle class who want to enjoy luxury and opulence. Activities that were previously viewed as European are now being demanded. This has seen the growth of the many enterprises including tourism and cruise tourism in particular. Yongchan reports that the number of Chinese cruise tourists reached 93,000 in 2007 (2009). This goes to show that the perception of the Chinese tourist towards cruise tourism is changing. VALUES The modern Chinese tourist has begun to value diversity in their tourist products. Chinese tourists have ventured out of the traditional markets in Taiwan, Europe and North America to go into Africa, the Mediterranean and the Atlantic. Cruise tours offer a good opportunity for them to do so. MOTIVATION The serge in Chinese tourist numbers is being motivated by the new found wealth of the common Chinese people, the growth of the middle class and the opening up of the Chinese market and economy. The Chinese governments increased economic and social obligations in the world are also propelling the Chinese to tour more of the globe. CULTURE EFFECTS The world tourism industry has become more acceptable to the Chinese culture. They now offer products that are not seen as excessive according to Chinese culture. Chinese ingenuity is also having a significant effect on the industry. COMPARISON OF CHINESE AND EUROPEAN CONSUMER BEHAVIOR The modern Chinese tourist does not differ much from the European tourist. Information technology makes certain that both consumers have access to the same information. Popular culture propagated by the media also means that the demands, like and dislikes of both sets of consumers is similar. Nevertheless, the Chinese tourist differs from the European in their experience. Europeans have been at this game for a long time while the market in China is just being opened up. Their expectations also differ in the sense that the Chinese tourist is more conservative than their European counterparts. For example, while casinos may be a big attraction to a European tourist, it may not pull in the crowds in China. POTENTIAL CHINESE MARKET FOR CRUISING The per capita GDP of the main Chinese coastal cities have grown to levels the same as those of medium developed economies. These will provide a strong foundation for passenger liner tourism in the future for Chinas outbound cruise tourism. Its strong economic performance will be another asset (Yongchan, 2009). Chinas diverse and scenic landscape will ensure that tourist numbers keep going up in the future and the plans instituted by the Chinese Transport and Communications Association to improve cruise tourism in the country will also see it rise to one of the top destinations offered by cruise liners (Dervaes, 2003). BENEFITS OF THE DEVELOPMENT OF THE CHINESE MARKET TO THE EUROPEAN MARKET Will the development of the cruise industry in China help Europe sell cruises to Chinese markets? The simple answer is yes. Development of the industry will not only benefit the Chinese market but Europe, North America and the whole cruise industry. Development of Chinese ports and shipbuilding industry will help the global industry by providing alternatives in the sector; the Chinese market will provide a new bracket of tourists while China itself will be a new destination for cruises from around the world. REFERENCES Cartwright, Rodger Carolyn Baird (1999). The Development and Growth of the Cruise Industry. Woburn, MA: Butterworth-Heinemann Dervaes, Claudine (2003). Selling Cruises. New York, USA: Cengage Learning. Dowling, Kingston (2006). Cruise Ship Tourism. Cambridge, MA: CABI Publishing. Golden, Fran W. Jerry Brown (2002). European Cruises Ports of Call. Hungry Minds. Hannafin, Matt Heidi Sarna (2004). Frommers Cruises Ports of Call 2005: From U.S. and Canada Home Ports to the Caribbean, Alaska, Hawaii More. John Wiley Sons. Ludmer, Larry H. (2002). Cruising the Mediterranean: A Guide to the Ports of Call. Montreal, Canada: Hunter Publishing. Mancini, Marc (2004). Cruising: A Guide to the Cruise Line Industry. New York, USA: Cengage Learning. Maxtone-Graham, John (2000). Cruise Savvy: An Invaluable Primer for First Time Passengers. New York, USA: Sheridan House, Inc. Maxtone-Graham, John (2001). Liners to the Sun. New York, USA: Sheridan House, Inc. Stern, Steven B. (1997). Sterns Guide to the Cruise Vacation. 7th ed. Pelican Publishing Co. Robertsen, Graeme (2010). Cruise Ship Tourism Industry. Retrieved 2010-05-05 from http://www.lighthouse-foundation.org/index.php?id=112L=1 China Hospitality News (2009). Marketing MICE Cruises in China. Retrieved 2010-05-05 from http://www.chinahospitalitynews.com/en/2009/01/05/9635-marketing-mice-cruises-in-china/ Yongchang, Qian.(2009). The New Age of China Cruise Industry is Coming. Retrieved 2020-05-05 from http://www.ccyia.com/index.php/industry/viewen/1280 Zhao, Paul (2010).Chinas Cruise Industry is Growing Fast. Retrieved 2010-05-05 from http://prlog.org/10560599 G.P> Wild (International) Limited and Business Research and Economic Advisers (2007). Contribution of Cruise Tourism to the Economies of Europe Cruise Industry News (2010). Upward Trend for International Tourism. Retrieved 2010-05-05 from http://www.cruiseindustrynews.com/cruise-news/3941-42910-upward-trend-for-international-tourism.html

A midsummer Night dream :: essays research papers fc

The second half of the 16th century and the beginning of the 17th are sometimes called in England †The Age of Shakespeare†. William Shakespeare’s the greatest English poet and dramatist and an indisputed world figure in literature. Altought his works (37 play, 154 sonnets and two long poems) are well knwnall over the world we know little about his life. Shakespeare was born on 23 April 1564, at stratford –upon-Avon, a little town in the heart of England. He was educated at the local grammarschool but as his father’s business went from bad to worse, he had to leave school and begin to earn his living. We next hear of him when were eighteen and a married man. At the age of twenty-one, he set off to seek his fortune in the gratuity of London. There, he was inturn a horse-keep, a stage-boy, a play mender and finally a play-Wright. Shakespeare spent the last years of his life at Stratford, where he died on the 23rd of April 1616. William Shakespeare was a great humanist. His interes in the life and the people of his time made him watch with an observant eye the scenery of his native country, men and women in all walks of life, their appearance, habits and speech. He was familiar with the traditions of English folklore and showed deep concern for his people and his county’s destiny.His work may be divided into three periods: I.  Ã‚  Ã‚  Ã‚  Ã‚   The first period is hat of poems the sonnets, the historical plays or â€Å"chronicles†(Richard II, Richard III, Henry IV Julius Caesar etc.) comedies (Twelfth Night, A Midsummer Night Dream, The Taming of the Shrew, The Merchant of Venice, etc) and a few tragedies (Romeo and Juliet, etc.). In general Shakespeare’s writings in this period are full of optimism. II.  Ã‚  Ã‚  Ã‚  Ã‚  The second period includes the great tragedies (Hamlet, Othello, King Lear, and Macbeth) The disillusionment of the humanists is felt throughout. III.  Ã‚  Ã‚  Ã‚  Ã‚  The third period includes the â€Å"romance†plays (The Tempest, The Winter`s Tale, etc.) which are caracterized by a more serene atmosphere. Altought Shakespeare`s language is very difficult, almost evry word combination forms a picture. To understand Shakespeare (both his language and his ideas), we have not â€Å"to read† but â€Å"to study† his works as our great poet Mihai Eminescu said. The apeat compilation of stiles from the comical group of William Shakespeare has a tipical example in A Midsummer Nigt`s Dream. In this opera, the â€Å"Mask†-specific for this time joins to the popular medieval theatre elements, represented by the guilds & english folklore.

Essay --

It is important for people to imitate others before they can become original and creative. Imitation can be looked down upon by society; however, it is not as bad as it is chalked up to be. Imitation allows people to establish themselves. People have role models and admire them. A person aspires to achieve as much as their idol has done. Imitating a role model is necessary to be original and creative because mimicking allows one to be put in a position to influence others and to build upon qualities of the role model. Athletes are an everyday example of imitation. Athletes have role models that they look up to while growing up. For example, superstar athlete LeBron James has stated in numerous interviews that he aspired to be like Michael Jordan while growing up. He was influenced by someone who was successful and is considered the greatest of all time. Mimicking Michael Jordan’s game, LeBron has been put into a position where he is an idol for others. He can now show off his creativity, which others can look up to. LeBron James has established himself to the point that others will ...

VESTMENTS IN THE ROMAN CATHOLIC CHURCH :: Essays Papers

VESTMENTS IN THE ROMAN CATHOLIC CHURCH An important aspect of the Catholic Church is its vestments. The Church is always beautifully decorated and holy people beautifully dressed. These decorations have changed very much since the beginning of time. Although we don’t always realize it, there is much symbolism in the colors that priests, bishops, cardinals and even the Pope wears. There are also strict guidelines that these people must follow when dressing. This paper will tell of the history of this clothing. EARLY CHRISTIANS To study the history of the Church in the first century, we have to rely on the writings of the Early Christians, mainly the New Testament. At this time, Christians were waiting for the second coming of Christ, which they expected very soon. Since they thought that Christ would come again in their lifetime, they didn’t feel the need to really formalize their religion or create any clothing that was specifically Christian. In 64 in Rome, St. Peter and St. Paul were executed. Right after the executions of these men, Nero began to execute other Christians. At this time it would have been dangerous for Christians to wear distinctive clothing. As these persecutions began, people began to realize that the Church would outlast the lives of the men who had actually known Jesus Christ. After these persecutions ended, there was peace until 95 when Diocletian, a ruler, began taking action against the aristocratic Christians in Rome. In Asia at the same time there were persecutions of bot h Jews and Christians. After this, a few general Christians adopted a few general styles of clothing. First was the tunic, worn by St. Augustine. This came out of Rome and was an indoor garment. During worship, it was required that it was clean and white, which may be why Christians shied away from the traditional Roman wool tunic. Wool fades to yellow after time so Christians began wearing linen tunics because the more linen is washed, the whiter it becomes. It has been said that St. Peter wore a pallium with his tunic. It was wrapped around the body in a simple way. It was a plain garment, except that it had embroidery in each of it’s four corners. Apparently Jesus and His apostles had also worn palliums and so they became part of the ornamental dress of Christians. Christians also wore the paenula. It was a hooded garment and was worn by Christians in worship starting in the second century.

Challenges faced by Indian IT

1. Uncertain global economy: The Indian IT outsourcing industry gets about 75% of its revenues from US and Europe. The renewed concern regarding the European sovereign debt has led to companies slowing down their IT spending. BFSI segment has been the biggest contributor to Indian IT revenues. As shown in the figure below, the recent turmoil in Europe & US has resulted in slowing demand in BFSI segment. Source: Business Standard 2. Protectionist measures: There have been periodic threats of the US stopping all outsourcing work. Rising US rhetoric against shipping of jobs to low cost locations ahead of US presidential elections in November might result in lower market shares for Indian IT companies. The US Senate will be looking into a bill backed by the Democratic party popularly known as the ‘Bring Jobs Home Act’. If the bill is passed, tax benefits will be extended to companies that shift their work back to the US & will end tax incentives for those who send work offshore. On the other hand, Europe has quietly enforced visa restrictions making people difficult to travel onsite for work. . Tough competition from MNCs: Increasing competition from MNCs like IBM, Accenture who have set up bases in several of the IT zones earlier dominated by Indian IT firms. Also, US wages have been decreasing and are on par with Indian wages for some of the sectors. Outsourcing will be less attractive to American employers. 4. Pressure on billing rates: Discounts from key financial sector clients is pinching IT firms. On 12th July, Infosys claimed that pricing has fallen by 3. 7% in the June quarter from the previous quarter. As the growth in demand has fallen, firms are vying for the small pie by opting for price cuts. 5. Low employee utilization: Increasing bench size has been reported across various IT firms. Employee utilization has fallen down to 67% for lot of Indian companies. Companies have to reserve certain human capital so as to accommodate them in case of future demand. 6. Volatility of Indian rupee against the dollar: Depreciating rupee helps the IT industry. Increase its revenues as most of the companies earn in US dollars. However, as the companies would have already hedged against rupee appreciation in advance, the currency volatility wouldn’t affect much. Planning for the future becomes a problem. Major players in Indian IT: 1. TCS is the largest software company in Asia and was one of the pioneers of the global delivery model. Its Q1 results have been slightly better than expected with 14. 6% increase (over previous quarter) in Q1 profit at Rs 3280 crore with revenues at Rs 14869 crores. TCS has said that it is expecting to beat the forecasts of 11-14% growth in revenues set by NASSCOM for FY13. According to the CEO, TCS has been seeing strong growth from markets like North America, UK & Europe despite the gloomy economic environment. 29 new clients were added in the June quarter. Successful execution of its restructuring much before its competitors has been one of the reasons of success for TCS. Also, it is more flexible than its peers when it comes to pricing. And is more open to the client’s suggestions The fixed component is atleast 8-10% higher than that of its peers. 2. Infosys is the 2nd largest Indian IT service provider and reputed for its work ethics & world class management practices. In the past by exceeding revenue expectations, it kept investors and analysts happy. But by failing to meet expectations in 3 of the 5 recent quarters, it has lost its status as the industry bellwether. It has cut down its revenue forecasts for FY13 to 5% down from its April estimate of 8-10% growth. The company has underlined weak macroeconomic environment, falling clients’ confidence & fall in discretionary spending (spending by corporate which can be held back at discretion and are usually for long term benefits) as the reason behind its fall in revenues. Critics have blamed the poor results on the change in leadership, its inability to motivate its employees when the morale is already down because of delayed and small pay raises, premium pricing in the face of slowing economic growth and its conservatism by not using its excessive cash pile (around $3. 7 billion as of June 2012) to make acquisitions that can make it a global company. The CEO said that Infosys is looking out for opportunities in product, consulting, platform space and system integration. The company’s strategy of positioning itself as a premier global consulting & system integration major has backfired since the economy has still not recovered from the slowdown. 3. Wipro is the third biggest Indian IT firm and its revenues for the year 2011-12 stood at $5. 7 billion. It is betting on regions like Latin America, Asia Pacific and Ghana as they have been contributing almost 16-17% of the total revenues for Wipro. Wipro is also shifting its focus from telecom equipment vendors who have reduced IT spending to telecom analytics & mobile broadband where the end users are telecom operators. . HCL Technologies is the fourth largest Indian IT company. In the last 2 quarters, it has won deals worth $2. 5 dollars and Europe has contributed almost 54% to it. It is strong in total IT outsourcing which comprises of infrastructure services, application development and maintenance. While most of the other Indian IT firms are vying for high-end consulting contracts, HCL has bee n focusing on infrastructure deals. Future prospects : Inspite of the economic upheaval, Indian IT firms still feel that BFSI will bring in the maximum revenues. The optimism is based on the fact that even clients were supposed to have cut spending during the credit crisis time, Indian IT exports have grown $33 billion between 2008-09 to 2011-12. However all the IT firms have to get used to lower margins. Gone are the days when experienced 30% growth. IT firms have so far mainly relied on cost differentiation. To cope up with the various challenges, they need to start innovating. So they have to find new markets, new customers, develop products etc. For eg: Wipro has started offering to IT solutions to the petroleum industry in Ghana. Transformations are taking place as the use of cloud computing & mobile devices is slowly increasing. Infosys has added about 20 new clients in the past quarter in cloud, big data and security. With the increase in use of apps on mobiles, programs are being written for mobile. Also companies have started positioning themselves as IT consulting firms. In the near future, government of India might provide the impetus as it plans to go big on digitization. The immediate future for IT companies may not be as bright as it was in the past. But companies should reboot its systems and log on to new sites The decade of 1990 was the golden era for information Technology in India. With liberalization, privatization & globalization, Indian IT Sector took huge leaps in Information Technology. Today, with total revenues of about $88. 1 billion, Indian IT sector being one of strongest industries worldwide has grown for more than 30% for more than 20 years. Indian IT firms have moved up the value chain from low cost programming in the early years to providing premier global IT consulting services. Before the onset of recession in 2008, the IT industry flourished thanks to the exponential increase in global IT spending. During the recession, companies decreased their IT spending thereby slowing down the growth of IT industry. But this created a pent-up demand for IT. With economic recovery, companies have started spending on IT albeit with great caution. Fig : Statistics of IT & BPO in India Intense competition has impacted growth in billing rates thereby affecting revenues. For the first time in 47 quarters, Infosys missed quarter’s expectations. The major IT firms have reduced their growth expectations for the year 2012-13. The top 4 Indian IT companies grew at 17% in the 3rd quarter and at 14% in the fourth quarter as opposed to 24% in the first quarter in the last financial year and this is a cause of worry. Industry Verticals: The various verticals in IT sector are shown in the pie chart. Achievements of Indian IT sector in 2011: Increase in global sourcing industry from 51% in 2009 to 58% in 2011. * Contribution to India’s GDP has increased from 1. 2% in 1998 to 7. 5% in 2012. Demand & Supply : Due to the expansion in IT sector in terms of form, volume etc, there is a continuous demand for engineering graduates, skilled workforce etc. Being a service oriented industry, this sector is highly dependent on manpower. While there is enough of supply of gra duates, it is very important for the labour to be technically competent and possess soft skills.

African American Population Essay

At the beginning of each decade in the United States a census is taken to determine the population (Gale, 2008). While the 2000 census states that the African American population makes up 13% of the American population. And predicts it will stay the same percentage until the year 2050. The African American population will reproduce and contribute to the world as other majority and minority groups. So why wouldn’t this group grow as a population. African American Growth The African American population has been growing in America since they were involuntarily brought here. From 1492 to 1820 the African American population grew to 9. 5 million in the west alone (POPULATION, 2000). In 1900, there were 8. 8 million African Americans in the United States, representing 11. 6% of the total population. Between 1910 and 1930, the African American population percentage declined, reaching a low point in 1930 when the population was only 9. 7% of the United States population (Gale, 2008). Since 1930, the African American population has grown at a faster rate than national averages (POPULATION, 2000). Over four centuries the African American population has become less rural and concentrated than it was in the nineteenth century (POPULATION, 2000). African Americans do not have to endure slavery. The group has also gained the same rights as other minority and majority groups. The United States Department of Commerce The Department of Commerce expects growth in the Black population. The United States Department of Commerce expects the Black population to make up 16 percent on the American population, by the year 2050 (Black Collegian, 2002). The Department Economic and Statistic Administration will examine effect of the 2010 census and the black population. The Administration will concentrate on the finances of the Black population and any other new aspects to review. The census Bureau The 2000 census states that the African American population makes up 13 percent of the American population (U. S. Census Bureau, 2000). The census also predicts that the African American population will continue to make up only 13 percent in the year 2050 (Census, 2000). The Almanac suggests that African American are ranking lower than any other group in all categories. The almanac reference income gaps between African Americans and other races. The Black, American Indian and Alaskan Native, and Native Hawaiian and Other Pacific Islander populations are expected to maintain their shares of the population in all series (U. S. Census Bureau, 2008 and 2009). A population that is having children and playing a major to the world as all other populations cannot stay the same for a period of 50 years. The encyclopedia of population stated that African American population growth increases much faster than statistics assume. The Department of Commerce predicts the African American population will rise to 16 percent in the year 2050. While the Census Bureau predicts that there will be no increase in the African American population in the year 2050 with out giving details of why this prediction is accurate. African American have endured a great struggle in America. They have over came many obstacles and they will overcome this one also. References POPULATION. (2000). In Encyclopedia of the United States in the Nineteenth Century. Retrieved from http://www. credoreference. com/entry/galeus/populationSmith, M. (2001). Ed. ). (1993). Black Collegian. [University of Phoenix Custom Edition e-Text]. : . Retrieved March 31, 2010Year, from com220. Encyclopedia of population (Ed. ). (2003). African American population History. [University of Phoenix Custom Edition e-Text]. : . Retrieved March 26, 2010Year, from com220. Boyle, K. (2010). The Promise land: The making of African America. Retrived from New York Times book review. Table 1 Type the table text here in italics; start a new page for each table [Insert table here] Figure Captions Figure 1. Caption of figure [Figures – note that this page does not have the manuscript header and page number].

The Cosby Show American the Different Sides

The Cosby Show changed the stereotypical roles that were usually handed to black films and movies. Before the Cosby Show there were shows like Sandford & Son and Good Times that portrayed black in poverty. The Cosby Show however focused on issues that pertained to everyone with a focus on black people. They addressed issues such as pregnancy, educatiion, marriage, and even touched on music. The days of poor black in television and movies are gone. Wtaching an episode of the Cosby Show is an inspiration to everyone who sees it. Being able to watch where there is a black family not struggling to pay the rent is rejuvenatihng t6o me. We have a husband who is a doctor and a wife that is an attorney that shows examples of what living in America is like from a educational point of view versus just what a sterotypical black family life would be. The Cosby Show focuses on what it is like to be pregnant and go through labor and delivery pains in dealing with real life situations. The show also focuses on a happy married life and the problems that can arise within a family. I never knew how smooth jazz could be until I had seen an episode of the Cosby Show. Going to college is a dream that most people try to achieve. Until I had watched the Cobsy Show I was never really informed on what it would be like to go to college. I never knew there were prominent black colleges and universities. I think that being able to have a good television show that shows real life examples of life is what helps make this a graet society to live in, the Cosby Show is that show. Once in a while the show highlighted musical guest usually jazz and blues artists. Three was an episode where BB King guest starred and showed America how he helped his guitar â€Å"Lucile†. The Cosby Show is an example of if you put your mind to it you can do anything, and today America knows that.

The Long Campaign against Social Security

Bush has proposed allowing workers to invest some of their federal retirement taxes themselves to earn a better rate of return — a partial privatization of the 65-year-old retirement system.For such a long time the Social Security have been viewed by most conservative as a way in which the power of the government expands. The Social Security is owned by the government. It is an insurance program that runs for more than 69 years and is designed as something that compulsory collect from the public as a payroll tax.The benefits that can be derived from the insurance program are disability, retirement and survivor benefits.   The problem with the Social Security arises on 1983 when the payroll tax that a person pays sometimes exceeds the benefits that the Social Security offers. In order to compensate with such a â€Å"hoax† as people started to call it, the Social Security invested the money in the Treasury Security that are deposited as a trust fund under the Social Sec urity.Most people and politicians believe that the Trust fund does not exist anymore. Some say that it should have been invested into a private sector so people would know how the government spent the money.Since those who would benefit from the Social Security comprise a large number of voters, politicians have been extra careful when dealing with policy changes that would affect the Social Security. Since it was projected that the Social Security would face bankruptcy on the near future there have been several proposals regarding the way in which it could be run to yield more benefits in the future.Reagan in his early campaign suggested that the Social Security can be privatized. According to him, the privatization could be done by an introduction of voluntary features that would give the citizen a capability to act in accordance to their will. He further stated that he is against forcing any citizen into joining a compulsory public program regardless of the need.Nonetheless, when Regan have been a president he did not address the issue on privatization of Social Security and instead work on increasing taxes and the age of retirement to answer the possible problem in the Social Security. Regan have influenced the campaign on privatization but proved that radical changes needs long preparation and evaluation.President Bush proposed to partial privatized the Social Security in order to solve the upcoming bankruptcy.   Bush aims to give deliver the benefits of the Senior Citizens or the people who have invested in the Social Security while at the same time helping the younger generation to build their wealth through the system.Bush proposes the possibility of an individual and voluntary retirement account. President Bush’s proposal was known as progressive indexing which suggest maintaining the benefits for low income earners while slowly cutting down the benefits that high income earners receive.Works CitedThomma, Steven. Social Security Overhaul is L ong-Standing Conservative Dream. Commondreams.org. 2005.Retrieved on December 5, 2007. Retrieved from the World Wide Web: http://www.commondreams.org/headlines05/0205-05.htm

Case Study for International Finance Essay Example | Topics and Well Written Essays - 500 words

Case Study for International Finance - Essay Example Though it aims to promote fair trade in industries, it has remained controversial despite of its long existence in the field of business. The sustainability of an economic justice model is definitely hard. It requires the cooperation of all the people who are involved in its application. If those people will unite to follow all the requisites of that specific economic justice model it may lead to its long term efficacy and success. However, if an organization fails to fulfill its promise of prosperity, it will eventually lose its magnetism among the industry members who believe or are about to believe in it. Organizations tend to be too exaggerated when it comes to setting their rules and limitations to the extent that they no longer mind its effect on the workers and the product. They set their own standards not considering how it will impact those who are at the starting phase of business, most importantly the workers. The structure of modern economic justice at this point in time seems to be too unjust, most especially to the less privileged members of the society. Some critics blame the ineffectiveness of these models to globalization. In spite of the opportunities brought by globalization to the worldwide economy, it has caused income inequality in some nations (Kapstein, 2004).

PEST(LE) Analysis Essay Example | Topics and Well Written Essays - 1500 words

PEST(LE) Analysis - Essay Example PESTLE analysis is done to identify the factors which may affect the smooth journey of Starbucks towards it success. Starbuck is a largest multinational coffeehouse chain in the world, which is based in United States. Starbucks aims at selling dripped brew coffee, hot and cold drinks, espresso-based hot drinks, snacks, coffee mugs and coffee beans. Starbucks also have Entertainment division, Hear Music brand and also markets books and films (Thompson, 2001). Methods used by Starbuck to increase its market size Starbucks from its foundation in Seattle, Washington, has grown in size as a local coffee bean seller by opening new stores all over Seattle. The local growth later slowed but the company expanded in the foreign markets and is opening 7 stores a day worldwide. Today Starbucks market share in the restaurant industry rose by 7% from the previous year 23%. The revenue also rose by 11% to $ 3.36 billion. The global sales at store rose by 6% and that increased the traffic by 5% and the average spending per visit went up to 1% in average. These figures show the success of Starbucks and also encourage the company to increase its market share. ... These beans ensured good quality and thus coffee lovers as well as common people relied on this brand. Starbucks thus penetrated in to the market by ensuring their customers good quality of coffee. Till November 2012, Starbucks had 18000 company owned outlets worldwide of which 13000 are in United States and the rest in other countries. The company has its outlets in 62 countries around the globe and is expanding more to increase its market share in the restaurant industry. In China, Starbucks experienced potential growth and recently there are around 3000 stores. The reason behind the success of the company in China is that it focussed on productivity through innovative products and it also saw expansion through the successful working of grocery channel. In the grocery department, craze for K-Cups and other products have made the brand available in the consumer homes also. Many of the customers of Starbucks have made Starbucks their daily hangouts where they use the free internet co nnection to interact with their friends and the habit continues with the introduction of new menus. Starbucks from its advent went on entering new markets all over the world. Tokyo was the first location for Starbuck outside North America. It established their outlets there in 1996. It entered the market of United Kingdom in 1998. Thereafter it went on entering countries like China, India and expanded their brand them with dignity (Kumar, 2000). Starbucks increased their product line and made their products unique and good in quality. Few of the products are Vanilla Latte, Mocha; White mocha, Caramel Machiatto, Caramel Frappuchino and Mocha Frappuchino. Starbuck gives a tall cup of coffee at just $2.00 and $20.00 for the fanciest drink.

Drosophila Parkinson's disease model for Investigating Sleep Disorder Thesis

Drosophila Parkinson's disease model for Investigating Sleep Disorder of PD - Thesis Example Introduction Parkinson’s disease (PD) is an advancing and persisting neurodegenerative disorder that influences the control of the central nervous system (CNS) on the voluntary movement. It was first reported by James Parkinson in 1817, as â€Å"An Essay on the Shaking Palsy† (Parkinson, 2002). Much research has been carried out in two centuries towards understanding Parkinson’s disease but no definite cure could be attained so far. PD has emerged as the second most prevalent neurodegenerative disease after Alzheimer’s disease (AD). Diagnosis of Parkinson’s disease is difficult in early stages of the disease. Estimates reveal that only 75% of the clinically diagnosed cases are confirmed at autopsy (Gelb, 1999). Although the disease is non fatal but the linked complications culminate into life threatening consequences especially in the later stages of the disease (Morgante, 2000). The neuropathological studies disclose characteristics of PD and its c onnection with neuronal degeneration in substantia nigra pars compacta (SNpc), loss of dopaminergic neuron results in imbalance between dopamine and acetylcholine. As less amount of dopamine is secreted, there is overtone of cholinergic activity in basal ganglia, responsible for various clinical features of Parkinson’s disease. ... Lewy bodies are associated with neurological conditions, they enclose protein components of the ubiquitin proteosome system (UPS), hsp, neurofilaments, ?-synuclein and synphilin-1 (Olanow, 2004). Cardinal features of Parkinson’s disease is associated with motor symptoms encompassing resting tremor, rigidity, bradykinesia/ akinesia, shakiness in posture, gait and posture disturbances may be common including shuffling of the feet, decreased arm swing and stooped forward- flexed posture, pin rolling movements of thumb, drooling of saliva from mouth, expression less face or masked face, micrographia, impaired agility (Nussbaum, 1997). The non motor symptoms occur due to loss of non-dopaminergic pathway resulting in the distress in the patient and hence impairing life (Hely, 2005). Mood alteration is common in PDs, including depression (Lieberman, 2006), anxiety, cognitive disturbance, impaired attention, prioritizing, interpreting social cues, and subjective awareness, dementia, h allucination, delusion, short term memory loss, enhanced sexual activity and psychosis (Frank, 2005; Levin, 2005). Sleep disturbances, disproportionate daytime sleepiness with nighttime sleeplessness, distressed REM sleep (Freedom, 2007). Disturbed visual sensations, spatial analysis and color differentiation, PD cases are unaware of their body position (Adler, 2005). Nocturia, orthostatic hypotension, distorted weight (Martignoni, 1995). Risk Factors for Parkinson’s disease encompass advancing age, environmental predisposition, and genetic factors in the select genes. The onset of Parkinson occurs in the individual above 50 years. The cause of PD is idiopathic and genetic

Medical Career Essay Example | Topics and Well Written Essays - 750 words

Medical Career - Essay Example Significantly, the career of a medical physician offers me with ample opportunities and challenges to make me worthwhile to the humanity as it provides room for service, action, respect, security, excitement, mobility, and flexibility both in my career as well as personal life. Medicine is one of the very few effective career choices which fulfils these features of a rewarding career and offers better opportunities for service. Above all, it allows the leeway to grow in the area of Human biology which is one of my important interest-areas. The wider scope of this noble profession is an important factor affecting my choice of medicine as a career. "Most doctors' professional lives are filled with caring for people and continuously learning more about the human body. Every day in communities around the country, doctors work in neighbourhood clinics, hospitals, offices, even homeless shelters and schools to care for people in need. But physicians also do many other things People with me dical skills are in demand everywhere." (Exploring a Medical Career). In other words, a doctor's career is marked by a wider variety of opportunities, as compared to any other profession and there are physician researchers, academic physicians, and practitioners of various other spheres of medicine. Whereas the physician researchers are engaged in efforts to develop exciting new treatments for cancer, genetic disorders, and infectious diseases such as AIDS, the academic physicians share their skills and wisdom by teaching medical students and residents and others who work with health maintenance organizations, pharmaceutical companies, medical device manufacturers, health insurance companies, or in corporations directing health and safety programs. This wider opportunity in the medical career has been one of the reasons for my choice of this career. Significantly relevant to my choice is also the fact that medical career has several personal, intellectual, and financial rewards that attract me toward this career. It is essential here to make clear that the career development opportunity promised by medicine has great implications in my life as I always have given importance to human biology and wished to have a career growth in this stream. Human biology has been a great fascination for my career dreams and researches related to genetic variation, biological variation, degenerative diseases, infectious diseases, human growth development, and bio-demography etc have great scope in my academic interests. Of all these, biodiversity and genetic diversity have attracted me very much and several topics of personal reading comprised topics related to genetic diversity including genetic characteristics, population genetics, gene diversity, heterozygosity etc. I have been very much interested in the developments and inventions in the medical field of genetics and the application of genetics to human biology. Every time I read about some achievements and inventions in the field of genetics, I was fasci nated towards the capturing capacity of medicine. The understanding of all these factors along with determination for further studies and researches in these areas has been important factors determining my choice to pursue medicine. Primarily, it is the scope of medicine for growth and development in such vital areas of human knowledge, and the opportunity for building up a bright career in the best interest of

Benefits of the Ctrip Idea in the Future Life Case Study - 35

Benefits of the Ctrip Idea in the Future Life - Case Study Example Decision making will be easier for the traveling agencies due to the classifications of travelers (Mohinder, 2009). Â  This classification will be beneficial to the agencies in that they will be able to make decisions based on the ability of their clients and consequently treat a client fairly and thus increasing their customer base (David & Nancy, 2012). Â  This exhibit according to the case idea demonstrates the customer base beginning from 2007 when a new CEO is hired. Considering the vertical axis as the customer base in hundreds of thousands and the horizontal axis as the years moving forward, it illustrates that in the year 2007 the customer base was at 600,000. The figure increases to 800,000 customers in 2011 resulting from the acquisition of 16 percent by Tencent Company. This figure is predicted to rise in 2017 due to the recommendations made and the figure is projected to be at one million customers. This means the customer base in the projected future life will increase accordingly (Mohinder, 2009). Â  Considering exhibit 5, the case idea recommends that the increase in the customer base through the methods stated earlier will lead to increase in the profits due to increase in the travel activities above.

The Man That Corrupted Hadleyburg by Mark Twain Research Paper - 1

The Man That Corrupted Hadleyburg by Mark Twain - Research Paper Example Following this, the stranger decides to teach the entire region of Hadleyburg a lesson by turning them into corrupt citizens. He wants to make them aware of the ‘actual realities’ of life by making them turn to look at the kind of temptations and corruption that life actually contains. The stranger happens to have an entire plan of action in order to go about this process as well. This story has been written by the author as a pun on today’s world and different kind of people living in society. Living in an ideal world or a Utopian land is a concept not really known to mankind. Twain has tried to depict a very ‘clean’ society with citizens free from any bribery and wrongdoing. However, he also put in the character that tries to destroy this kind of perfect imagery and create havoc within the town. Through the eyes of this main protagonist Twain tries to tell his readers how it is impossible to live in a picture perfect world. According to the author, society is made up of all kinds of people, the bad and the good. This story however, gives an image of the good people that a society should ideally contain. Through this, Mark has tried his level best to make people understand that one cannot really live in such a place; and that such a society is not really something that would exist in today’s world. â€Å"It is an honest town once more, and the man will have to rise early that catches it napping again.† (Twain, Mark) The word ‘Utopian’ comes exactly from the meaning of this book on a different level. It is used to describe a situation, preferably a place or a region, where everything is perfect; where the people are living together in harmony, not fighting and are happy with everything that they have to offer to the people around them. However, this is not the case in real life because in reality, different kinds of people exist in the world. They each have their own views about living and surviving in the

Post Washington Consensus Consensus Essay Example | Topics and Well Written Essays - 1500 words

Post Washington Consensus Consensus - Essay Example primary health care, primary education, and infrastructure ;tax reform (to lower marginal rates and broaden the tax base);Interest rate liberalization ;a competitive exchange rate ;trade liberalization ;liberalization of inflows of foreign direct investment ;privatization ;deregulation (to abolish barriers to entry and exit) and secure property rights. This privatization agenda in pursuit of globalization has come under criticism as (1) says," Some of the most vociferous of today's critics of what they call the Washington Consensus, most prominently Joe Stiglitz... do not object so much to the agenda laid out above as to the neoliberalism that they interpret the term as implying. I of course never intended my term to imply policies like capital account liberalization...monetarism, supply-side economics, or a minimal state (getting the state out of welfare provision and income redistribution), which I think of as the quintessentially neoliberal ideas". In development literature it is examined and accepted that The Washington consensus emerged out of a kind of counter reaction in development economics (3) to what has been termed as rather operationally successful neoliberal revolution against Keynesianism prescriptions of the 1970s.The Washington Consensus, materialized in large and specially built Structural Adjustment Programmes (SAPs) suggested for a substantial portion of the developing countries in the ensuing years of 1980s and 1990s.It was the outcomes of these SAPs that were not along expected lines and which resulted in external criticism of The Washington Consensus itself. Joseph Stiglitz a World Bank Economist was the most prominent insider to offer criticism of the neoliberalism inherent in The Washington Consensus and the body of criticism is now termed as post Washington consensus consensus (4) in the sense that it agrees on drawbacks and weak points of the consensus. This paper examines the critical body of arguments posed in this new consensus. 2.Post Washington Consensus Consensus (5) exemplify in detail the various outcomes of the SAPs, based on The Washington Consensus, which not fell short of mark in their prime objective of achieving economic growth through market deregulation but also created other weak spots.Amin states that SAPs resulted in ," a sharp increase in unemployment, a fall in the remuneration of work, an increase in food dependency, a grave deterioration of the environment, a deterioration in healthcare systems, a fall in admissions to educational institutions, a decline in the productive capacity of many nations, the sabotage of democratic systems, and the continued growth of external debt. "This made Stiglitz look out for an intellectual alternative t economic growth model. An alternative which was not based on sole emphasis on deregulations of all categories of markets to attain economic growth targets. Stiglitz writes about 'a new paradigm for economic development' (6).This idea of anew consensus arrived from Stiglitz when global development financial institutions had undergone a major policy shift after having witnessed the Asian crisis and analyzed its reasons that were traced to deregulated

Anomaly Detection Scheme for Prevention of Online Attacks Dissertation

Anomaly Detection Scheme for Prevention of Online Attacks - Dissertation Example The time parameter reflects any deviation from the normal (duration taken) in disseminating information and receiving of the feedback. The efficiency of communication is therefore slowed down and this cripples the activities of an institution. Hacking of the internet system distorts the original information that was fed and may bring about a jam. All these are prevented by use of highly advanced and sophisticated modern devices that quickly sense and produce signals to notify the comptroller (Chiang, 2004). Data analysis must be undertaken to confirm and ensure only the vital information is online and accessed by the target population. The systems are made in a way that they are able to identify the geographical location of an attacker who can then be easily trailed, and legal action may be taken. The coming attacks may also be blocked by an automated program in the system. Updating should always be done to facilitate prompt detection of attacks. This ensures the system remains at pa ce with any new technological changes. When all security measures are considered, the privacy of an institution remains secured. They remain at the disposal of the authorized authorities. Transmission of information must be sufficient at the shortest time possible. According to Chiang (2004), visualization of system level is done to integrate technology with the systems hardware, software or both. This ensures protection by offering an opportunity to study and analyze visual patterns that indicate any possible attack. Sensors are used to detect and send an alert signal inform of graphs on a screen. Multiple attacks are easily displayed and tracked down from their sources. This calls for a quick action in order to protect the data which includes resetting of the connection. All the forecasting and analysis is done in a data warehouse. This method ensures a quick and smooth action is taken to counteract any attack at the shortest time possible. Selection of heterogeneous threshold and conduct of a proper correlation analysis ensures systems are well set to accommodate large amounts of data and detect any slight attacks at any moment. A web of links is made that connects the major system to several others. A threshold value is also set which sounds an alarm when exceeded. The ease of detection of attacks becomes easier since either of them signals the main server (Chiang, 2004). An internal program is installed to ensure the system is able to detect any foreign data and differentiate self from non-self before sending a signal. The system becomes protected from collapsing and is encompassed with appropriate buffer zones to ensure the best possible results are obtained. Anomaly refers to deviation from the normal way in which information systems operate. This compromises the confidentiality and security of information contained within the system. Any delay in detection and streamlining back to normal may result to great negative impacts. Computers should therefore be protected from any form of attack by installation of a specialized and highly sensitive detector. This is called a detection scheme. It is backed up by additional security features which limit access to specific individuals and from a central point. The system is well cushioned and security guaranteed. Most institutions trust the viability of this security measure.

Paragraph for each of the following three topics Essay Example for Free

Paragraph for each of the following three topics Essay Write one paragraph for each of the following three topics. The entire assignment consists of three paragraphs and should fit in less than one page 1. Why is Capaneus (Inferno 14) so important in understanding the psychology of the sinners in hell? 2. Identify the political and religious issues Dante faces in Inferno 19. 3. Define the allegorical representation of Lucifer (inferno 34) Submit no later than Friday, October 17, 12-noon Make sure you do not go off topic. Be direct and concise, and follow the directions below. Directions for assignments and exams. Assignments consist of three topics, each topic to be developed in a concise paragraph. When you write your assignments and exams, make sure that what you write is based exclusively on the material covered in class, and make specific references (direct text citations for the exams) to the readings covered in class. Do not write information that is not relevant to the topics. Be direct and concise. Before you submit your assignments get rid of anything that does not belong to the topic. Understand the topics before you write, and check it after to make sure you do not go off topic. If you notice that you are writing a summary of a plot, you are off topic. If you receive a low grade for your assignments or exams, you were too vague, or failed to limit your answer to the given topics. Do not repeat the same mistake in future assignments and exams. The course grade is based on the two assignments (13% each) and the two exams (36% each) Exams and assignments must be submitted through Safe Assign Other Information: Assignments and exams must be completed and submitted by the due date Write your assignment in a word processor using any of the Word formats (.doc, .docx). If you do not have Word, convert your document to .rtf format. Your submission must be typed double spaced, font: size 11 or 12. (Do not send documents with the .dat extension) You must write your name and student ID on the upper left corner of your papers. Assignments and exams will be posted five days before they are due and deleted after they are returned to students. All graded assignments and exams will be returned to you only in class. If by any chance you are absent the day they are returned, you can get them during the Assistants office hours for a limited time. Always keep a copy of your assignments If you do not see your grade on Blackboard after it has being returned, contact me immediately, no later than a week from the day grades are posted. Keep a hard copy of your papers until you receive your grade. If you have any problem with your grades, you must resolve it within one week. You cant ask me to review your grades after one week from the day grades are posted. Make sure you have a Stony Brook e-mail address on file with the university, otherwise you will not receive important communication.